For us, responsible corporate development means considering environmental, social and governance aspects together. To this end, we have gradually expanded and further developed our ESG management over recent years.
Our focus is on specific areas: from greenhouse gas emissions and packaging solutions to fair and non-discriminatory working conditions and social and environmental requirements in the supply chain. Clear responsibilities and binding governance structures provide the organisational framework for these activities.
The 17 Sustainable Development Goals (SDGs) of the United Nations form a global framework for sustainable development and cover environmental, social and economic topics.
The SDGs also provide companies with guidance for placing sustainability topics in a broader societal context. Our ESG activities focus on the fields of action relevant to AlphaPet and on the impact of our business activities.

In the environmental area, we focus in particular on greenhouse gas emissions, energy and packaging. We record our greenhouse gas emissions annually in accordance with the GHG Protocol and continuously improve the underlying data basis.
At the same time, we are working on our packaging solutions. In 2025, for example, the dry food bags of the Wolfsblut and Arden Grange brands were switched to recyclable PE-based mono-material. We are reviewing further packaging optimisations with regard to recyclability, product protection, stability and technical suitability.
Shared values and clear standards shape collaboration at AlphaPet. Our employee code of conduct as well as policies on equal opportunities and anti-discrimination provide a binding framework for this.
We also rely on defined requirements in the supply chain. Our Supplier Code of Conduct sets out social and environmental minimum requirements for collaboration with suppliers and contract manufacturers.
Clear responsibilities, binding rules and reliable processes form the basis of our corporate governance. Overall responsibility for implementing ESG-related policies and measures lies with Management; operational coordination is carried out by ESG management and the responsible departments.
Internal policies, training and structured processes help to embed shared standards in day-to-day business and to systematically keep track of relevant legal and regulatory requirements.